We slow the project down at the start, so we don't speed up the wrong thing later.

Before we write anything, we make sure we understand what needs to exist — not just what was requested.

What we do

What we actually do

We build custom software products — from idea to launch and beyond.

What we don't do

WordPress themes and templates
Graphic design or branding
SEO maintenance or PPC campaigns
Staff augmentation or dedicated teams

Tech stack

What we work with

Process

How we work

Clarity

We understand the problem before any solution.

You leave with a clear brief and shared understanding.

Architecture

We design the system before writing code.

You receive a technical plan with explicit decisions.

Build

We deliver incrementally, with constant feedback.

You see real progress, not promises.

Handoff

We transfer full control with documentation.

You leave with the code, the docs, and the know-how.

Selected work

Selected Work

Employee onboarding portal

B2B HR Tech, Netherlands

Problem

New hires were onboarded through scattered email threads and PDFs; HR lost days per hire chasing missing steps.

Built

A single onboarding portal with role-based checklists, document capture, and progress tracking — integrated with their existing HRIS.

Outcome

Cut average onboarding time per hire by 60% and eliminated the manual status-chasing entirely.

Headless storefront re-platform

E-commerce, Romania / German market

Problem

A growing store on a legacy monolith had a 4s+ largest-contentful-paint and was losing mobile conversions on the German market.

Built

A headless re-platform with a Next.js storefront, edge caching, and a clean catalog API — migrated without downtime.

Outcome

LCP dropped from 4.1s to 1.3s and mobile conversion rose 18%.

Dispatch operations dashboard

Internal Operations, UK Logistics

Problem

Dispatchers coordinated drivers across spreadsheets and phone calls, with no live view of fleet position or job status.

Built

A React + Mapbox operations dashboard with live vehicle positions, drag-to-assign jobs, and status updates pushed from the field.

Outcome

Handles 300+ daily dispatches and cut average job-assignment time from minutes to seconds.

Who we work with

We work with

Founders building their first real product.
Product owners whose internal team hit a ceiling.
Companies that have a working thing and need to make it better.
People with a half-formed idea and a real problem behind it.

We don't work with

Projects with no budget and infinite scope.
Work that needs to start tomorrow and be done next week.
Anyone who needs us to validate an idea we already know won't work.

If you're not sure whether you fit, reach out anyway. The worst we can say is we're not the right team for this.

Contact

Get in touch

You don't need a finished brief. You don't need a budget approved. You just need a real problem and a genuine interest in solving it.

Use this form to start a conversation — about a project, about whether we're a fit, or just to ask a question.